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Celebrating 5 years of
The Hybrid Consultancy

And then there was Pro.

A transformative triple‑camera system that adds tons of capability without complexity. An unprecedented leap in battery life. And a mind‑blowing chip that doubles down on machine learning and pushes the boundaries of what a smartphone can do. Welcome to the first iPhone powerful enough to be called Pro.

From $24.95/mo. or $599 with trade-in.*

Take a closer look.

Two sizes. Four finishes. Stainless steel and glass design.

Showcases
A selection of projects

The art of drinking water

Drinkgezond.com

Strategy & Industrial Design

The New Generation

Product Visualization

The new check-in line
for Nortvi

Strategy & (Re)branding

Meet the new iprox.

The Hybrid Consultancy
Creators of holistic experiences
About

Going beyond the borders of traditional disciplines.

Founded in 2019, The Hybrid Consultancy combines product design, service design, and user experience design with strategic thinking to transform products, services, user experiences, and brands.

Our innovative consultancy services provide your brand with the tools to gain competitive advantage and distinctive identities while aligning with your overall business and social objectives.

We create physical and digital interactions for human-beings that make products, services, and technologies approachable and understandable, enabling meaningful connections between people and the products they use.

Our design solutions bridge the gap between creativity, strategic thinking, and practicality, resulting in designs that are innovative and commercially viable and try to make the world a better place.

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Winning design prizes for our own consultancy is not our main goal.
Our goal is to help you do your business.
In a great way.
Services

Strategy & Design

At The Hybrid Consultancy, we specialize in Strategy & Design, offering a dynamic blend that propels brands into their next phase of growth. Our hybrid approach marries strategic foresight with impeccable design, ensuring every solution is not only visually compelling but foundationally robust. We navigate the complexities of market trends and consumer behaviors to craft strategies that position your brand uniquely. Dive into a partnership where innovation meets practicality, defining the future of your brand's journey.

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innovation + Strategy + Design = the Hybrid consultancy
The Hybrid Consultancy is a strategic design + innovation consultancy, based in Amsterdam.

We develop winning strategies, run innovation workshops, design physical products, digital products & services.
About The Hybrid Consultancy
Meet Ivo Jeukens, Founder + Hybrid Design Strategist
YOUR EXTERNAL IN-HOUSE STRATEGIC DESIGN TEAM

The Continuity Packages

With our Continuity Packages, The Hybrid Consultancy becomes your dedicated, external in-house team, seamlessly integrating into your business to provide ongoing support in design, strategy, and innovation. We offer flexible, long-term collaboration that ensures continuous development and adaptation, helping you stay ahead of the market. Whether it’s product design, brand evolution, or strategic consulting, we’re there to guide your business through every stage of growth and transformation.

Project Showcase
A perfect example. Introducing design to the industry.
A perfect example of what we do.
Wiener Ball Mill - Generation 7
Check out this case
La Sperta
Our online magazine about the Art of Creating Experiences
our online magazine about the art of creating experiences

La Sperta

articles
La Sperta comes from the word for 'the experienced' in the Esperanto language.
We will bring you our latest insights and work that will make your day a bit more pleasant.
How a Field Can Change: From Moodboards to Digital Mastery
Sep 16, 2024
In the early days of my design career, moodboards were made by hand, with magazine clippings as key sources of inspiration. One favourite, Monocle magazine, became rather an obsession—its pages filled with global insights and creativity. But as the design world shifted to digital, tools like Figma and Pinterest have transformed our workflows. Today, we embrace the speed and flexibility of digital processes, yet I still hold a soft spot for the tactile past. With new chapters ahead, it's time to let go of the old and embrace the future.
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From Mundane to Marvelous: The Art of Reframing Product Categories
Jun 13, 2024
In the world of product design, nothing is set in stone. Designers constantly reimagine products, turning the ordinary into the extraordinary. This article explores how reframing products—like transforming sunglasses from nerdy accessories to fashion staples and making e-bikes essential urban transport—redefines their purpose and appeal. Advances in technology, shifts in cultural perspectives, and creative insights from younger generations play crucial roles in this process. By embracing the potential for innovation, we can continuously recontextualize and elevate everyday items, proving that even the most mundane products can become marvels.
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The Future of Software-Defined Products: Balancing Innovation and Longevity
Feb 21, 2019
Discover how digital components are outpacing physical durability in modern products. From smart speakers to electric cars, learn why sustainability and smart design are crucial for a more sustainable future.
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Change requires action.
Get in contact now
During office hours (Amsterdam, CET)
+31 20 854 33 64
get in contact now